The Final Conclusion

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Upon taking this module and researching on the weekly topics, I started appreciating the importance of developing digital literacy. My professional digital profile and digital literacy has significantly expanded over the course and thanks to this module, I have obtained in-depth knowledge about the main features of social platforms.

Over the course of this module, the result of my self-test has improved by 6 points.table 1.pngAssessing, managing and evaluating online information

Prior to this module, I took little considerations in the importance of evaluating online information. I used to believe in anything on the website. However, after learning about the existence of satire websites, i realised it is important to find legitimate sources to make sure that we are learning accurate information.

Participating in online Communities; Building Online Networks; Managing your online identity.

Previously, I failed to identify the web as a platform for us to promote ourselves professional online. In topic 3 , I learned to appreciate the web as a platform to create an professional digital profile that can help me for my future employability. I’ve dissociated my social and professional profiles, and also reached out to new platforms.

I have created a professional twitter account where I can share different things to the difference audiences.

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Tumblr will be used as an enticing graphical and visual platform for me to promote my career highlights and experience. With more than 13 billion monthly page view, it can also be used as a platform for me to drive more traffic to my other professional social pages.

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About.me will help me build an inexpensive “web business card” to let future employers know more about me. Its flexibility allows me to connect to my other social media pages with a click away.
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Moreover, since about.me acts like the yellow pages of online profile, you can find specific people by typing their names. I tried typing my name and gladly, I am the only one!

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Enter a caption

I used to think that people who created LinkedIn accounts were trying to show off. However, Professor Harris enlightened this point by saying that it is actually beneficial to our future career and help open doors to a myriad of opportunities.
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I understand that in today’s digital networking age, LinkedIn is useful to help us make smart connections. Thus, I added as many useful information as possible and now have an “advance strength” profile, which I think is great for a student. Additional, I joined many groups and commented on articles to be more socially active.
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Managing your online privacy security

I have made my personal twitter and Facebook account private to ensure 100% professionalism.
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These additional networks and changes I have made will definitely help make my professional profile more visible to hiring managers in the future. The presentation slide below is a reflection slide upon what I have learned from this module.

I am glad that my commitments to this module have led to the completion of this module on a positive note. Lastly, I would like to thank all the professors for their enthusiasm in teaching.

Joey Yee
Word Count: 505

Reflection – Topic 5

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Upon reflection, I took the opportunity to read my classmate’s blog post. Most of them share similar pros and cons points as me but some post had extra points that I did not cover. For instance, Shannon’s blog post explained clearly how free content that is being published online like educational videos or articles have led to people’s success as entrepreneurs. Similar, would be a point made by Crystal – Good Reputation from Viral Distribution. Crystal explained this based on journalism terms. She explained that through a citation flow, a article may gain more view and eventually popularity. Another example would be – if a youtuber were to post an engaging video for fun that received many likes and goes viral, she would be able to gain benefits like popularity and even create a profession out of it. ( that will be like a dream come true)

Michelle Phan is a very popular youtube star that led her to a $500 million Company. Click here to read her success story!

Image Source: http://www.forbes.com/sites/natalierobehmed/2015/10/05/how-michelle-phan-built-a-500-million-company/

Moreover, reading Shanon’s post also introduced me to a point I thought was interesting – semi openly accessible content like synopsis. The video shared by our teacher suggested that abstract may not be particularly useful because it doesn’t bring out the potential of the article. Similarly, the trailer of a movie can be excellent, but when we watch the movie, it may tell us a whole different story. However, it’s better to have some content than no content at all right?

In conclusion, I think the advantages have outweighed the disadvantages but my opinion is objective afterall. I really learnt a lot from this topic and I would like to thank my my classmates for providing me new insights.

Joey Yee (290 words)

Reference
Robehmed, N. (2015, October 5). How Michelle Phan Built A $500 Million Company. Retrieved November 12, 2015, from http://www.forbes.com/sites/natalierobehmed/2015/10/05/how-michelle-phan-built-a-500-million-company/

Topic 5 – Explain the advantages and disadvantages to a content producer of making their materials freely available online

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On 6 August 1991, the web became publicly available. During that period, the web only provided screens full of text, usually in one font and font size. Electronic mailing list were a popular method for distributing longer strings of texts like articles to people then.[10] However, with technology advancing rapidly and web maturing, contents are being offered and retrieved in digital formats online rather than through physical volumes. Since the Internet enables low-distribution cost of digital content, access restriction was implemented to protect the materials written by content producers

Anne-Marie Jordan explained content producer as: someone who writes for websites – from news stories and blogs, to product descriptions and auditing existing content. [1]

While some producers restricts access to materials through monetary payment like subscription fees, some producers allows open access to their materials.

Image Source: http://tfdl.ucalgary.ca/signage

Take a look at the infographic below, which shows the development of open access publishing from 1993 to 2009.

Image Source: http://journals.plos.org/plosone/article/figure/image?size=large&id=info:doi/10.1371/journal.pone.0020961.g002 The development of open access publishing 1993–2009

There has been a huge increase of journals that are opened to the public. But why would content producers allow that?

In today’s information age, open access materials provides a more meaningful use of technology to accelerate discovery and increase exposure. Researchers can build on the findings of other researches with ease and engage in create more materials. Moreover, now that the paywall is removed, readerships will increase, resulting in more number of citations for the authors. More benefits includes:[4]

However, while people embrace free content, it results in the development of satire website because of how easy it is to fabricate anything online.

Image Source: http://gvhswoodall.weebly.com/satire.html

A lot are fake news are freely circulated online without quality checks and gullible people (like me) believe it. Let’s take this myth for example:

When I first saw this tweet on twitter, I actually believed it. The profile seems legitimate but upon further research, I realized that it was a made up story, making me more wary of anything I see online ! As a content producer, would you be upset if someone has doubts about your work?

On a more serious note, while end users like us do not have to pay for the content, someone else like the author or the employer has to settle the costs of publications, creating an impediment. This can discourage researchers from supporting open access. The infographic below provides several disadvantages that stopped content producers from making making their materials public online:

Source: http://univstandrews-oaresearch.blogspot.sg/2015/08/nature-survey-finds-attitudes-towards.html

Please check out this video about advantages and challenges of open access materials:

Now, after reading my post, would you give open access to your materials?

Joey Yee

Words (437)

Reference:

  1. Jordan, A. (2012, January 25). What is a content producer? – Part 1. Retrieved November 11, 2015, from https://www.deeson.co.uk/blog/what-content-producer-part-1
  2. Anyangwe, E., & Freedman, E. (2012, August 10). Open access in research: Catch up on the debate. Retrieved November 11, 2015, from http://www.theguardian.com/higher-education-network/blog/2012/aug/10/uk-open-access-research-debate-round-up
  3. Sneed, A. (2014, April 15). Fact or Fiction? People Swallow 8 Spiders a Year While They Sleep. Retrieved November 11, 2015, from http://www.scientificamerican.com/article/fact-or-fiction-people-swallow-8-spiders-a-year-while-they-sleep1/
  4. Geib, A. (2013, October 25). Advantages and Disadvantages of Open Access. Retrieved November 11, 2015, from http://www.edanzediting.com/blog/advantages_and_disadvantages_open_access
  5. Digital Signage. (n.d.). Retrieved November 12, 2015, from http://tfdl.ucalgary.ca/signage
  6. OpenAccess@StAndrews. (n.d.). Retrieved November 12, 2015, from http://univstandrews-oaresearch.blogspot.sg/2015/08/nature-survey-finds-attitudes-towards.html
  7. Satire. (n.d.). Retrieved November 12, 2015, from http://gvhswoodall.weebly.com/satire.html
  8. Open Access publishing for Aston authors: Welcome. (n.d.). Retrieved November 12, 2015, from http://libguides.aston.ac.uk/openaccess
  9. (n.d.). Retrieved November 12, 2015, from http://journals.plos.org/plosone/article/figure/image?size=large&id=info:doi/10.1371/journal.pone.0020961.g002 The development of open access publishing 1993–2009
  10. 20 years ago today, the World Wide Web was born – TNW Insider. (2011, August 6). Retrieved November 12, 2015, from http://thenextweb.com/insider/2011/08/06/20-years-ago-today-the-world-wide-web-opened-to-the-public/

Reflection – Topic 4

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Starting on this post was challenging because the topic was so broad. There was many issues I wanted to share on this blog but I decided to go with Identity theft as I thought it was one of the more daunting concerns. Through my thorough research, I found many disheartening identity theft stories and learnt about the importance of being proactive.

However, there are other unethical issues that has been covered by my peers that I think I should share on this blog too. I thought the post shared by Vanna was really interesting. Her post touched on on social media bashing – verbal abuse and harsh public criticism- which I would like to highlight. It is saddening to see companies with no faith in their own products and services and has to stoop to such low level to bring other companies down! I strongly agree that bashing is highly unethical. Imagine yourself as an employer who is doing a social screening on your candidates. You found out that one of them is a a fan of social mobbing. That would not be attractive right? Would you hire someone who feels so inferior, he or she needs to socially bash people on the internet.

Image Source: http://girltalkhq.com/teen-girl-trisha-prabhu-invents-program-to-help-stop-cyber-bullying/

A similar topic would be a post by Jasmine about cyberbullying. It is heart wrenching to see students bringing their teachers down on with words and photographs on social media and vice versa. Her post highlighted the significance of cyberbullying and how wide spread it is. Do we really want to live in a society where this is acceptable, where Internet users creates multiple anonymous identity to defame people?

I am glad to be able to read my peers blogs and gain knowledge on issues that I did not touch.

Joey Yee

Words (293)

Topic 4 – Discuss ONE of the ethical issues raised by educational or business use of social media that you consider being particularly significant.

Posted in mang2049, topic 4 by

Society has transformed into a digital era, with the most drastic change being in how human communicate. 20 years ago, the Internet was just a novelty to people. However in today’s age of technology, social networking services – a myriad of rapidly developing services tools and practices – are developed for users to build their profiles with information like demographics and photos. Users can use their connections to gain new friends and interact. Moreover, with more independence on Internet today than yesterday, social media has been an integral part of our daily life. Facebook, for instance, has over 1.49 billion active users daily (Statista, 2015), which brings me to a point – identity theft – the ethical issue that I would like to emphasize on in this post.

Image source: http://www.wsj.com/articles/SB10001424052702304636404577293851428596744

Identity thief is a misconduct that leads to negative and harmful situations. As easy as it is for business to learn about the audience, it is actually calamitous to its users. Personally, I am very wary of which Facebook friends I accept and the information I share online. All my social media accounts are private except dayre (No privacy function).

So how does social media facilitate identity thefts and frauds? Check out how one lady, who thought it was harmless sharing her information on Facebook , created a gateway for a thief to steal her identity.

From the video, we learn that basic profile elements can be used to steal or misappropriate our identity. Kent Lewis indicated that Ninety-five percent of Facebook profiles have at least one application, many of which are not reviewed and can be used for malicious and criminal purposes. Thieves can use your twitter account to check out what you have been up to. If you were to tweet that you are going overseas, you are opening yourself up for crimes of opportunities.

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Image Source: Javelin & Strategy Research

To emphasize the seriousness of identity theft, a research was done by Javelin Strategy & Research. They discovered that in 2014, 12.7 million consumers experienced identity fraud and 26 million US adults have been victim of identity theft. That is because there are so many things thieves can do once they get your information. Check out the infographics below.

So if you are a victim of identity theft, what steps should you take?

Although social media can lead to legal and ethical issues (in this case, identity theft), it has brought many benefits to users. Just remember, be proactive and protect yourself! Regularly check your privacy settings and change passwords regularly!

Joey Yee (Words 404)

References

Topic 3 – Reflection

Posted in mang2049, topic 3 by

This topic discussed about how we could develop an authentic professional online profile. It was an intriguing and insightful topic! When I read my Amanda’s blog, she sparked my attention by mentioning that as an employee, she would hire someone with a decent digital profile picture. This was my comment on her blog.

I would like to add on by saying that I agree that profile picture plays a big part of a social media screening. It is not easy for many traditional HR to accept adults who go beyond the old boring ways. However, if I were a managing director of a creativity, I would like appreciate a bold and exciting profile picture.

In addition to the posts i read, I would like to highlight the article Wei Jie’s share on his blog – Why Google Wants You to Google Yourself. The article mentioned that many people are not happy with the results when they google themselves either. Their usually do not find themselves on the first link (which is what they want when since it could affect their job searching chances). In fact, i did google my own name but with disappointing results because i could hardly find anything about myself. (none of the “joey yee” below is me)

Screen Shot 2015-11-05 at 10.12.29 PM
Source : Google

Wei Jie also shared an article on defensive googling that explained that whatever we results find on google when we search for our name might actually be sabotaging our personal brand, causing us to lose job opportunities. (Susan p. Joyce) Who knows, when someone googles your name it might turn out to be a sexual predator with the same name. The company would not take the risk right? Thus, as a defensive move, we should address the situation by individualizing ourselves.

Overall, I really enjoyed this topic and I hope to create an authentic professional online profile that will benefit me in the future.

Joey Yee (318 words)

References

McNichol, T. (2009, April 25). Why Google Wants You to Google Yourself. Retrieved November 5, 2015, from http://content.time.com/time/business/article/0,8599,1893965,00.html

Guide to Defensive Googling. (n.d.). Retrieved November 5, 2015, from http://www.job-hunt.org/guides/google/defensive-googling-method.shtml

Topic 3 – Discuss the ways in which an authentic online professional profile can be developed.

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An online professional profile is a way of self-promotion and personal branding, and a part of our sales and marketing toolkit. What is self-promotion? The web define self-promotion as:

Screen Shot 2015-11-05 at 4.12.57 PM

To publicize oneself in today’s digital age, the old fashion referral and interview is not effective enough. We need to use the Internet to reach out to people and get noticed. Social networking platform allow us the chance to market our personal brand and reach out to managers. Harris and Rae (2012) advocate that personal branding has been increasingly involved with social network for job seeking.

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Source: http://theundercoverrecruiter.com/social-media-cv-info/

The link between professional and personal social media has been blurred to an extent that multiple identities have to be created to ensure professionalism. So how do we develop an authentic online professional profile?Screen Shot 2015-11-05 at 4.55.29 PM The infographic above shows various platforms – with advantage – that we can use to create an authentic digital CV. Other platforms include Twitter, where many organizations tweets job listing.The infographic below will share with us how to tell if our digital CV is working.

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Here are some tips on how we can maintain our digital CV

  1. Use your paper CV as the basis for your online profiles while including links or fresh information.
  2. Be consistent and ensure that the information is accurate and update profile regularly
  3. Quality over quantity! Is it better to have a few established digital CV then many mediocre ones! In fact, it will be easier to maintain.

IMG_1858However, one must take note that anyplace online where your name, image and contact information is available to the public should be considered as part of your professional online profile. (Timothy Lorang) For example, My friend has an e-commerce business on instagram where she only list her email contact for business purpose. She makes use of this social media account as a professional platform to express her online profile.

Some things to take note when creating an authentic online professional profile: It is imperative to guarantee that is it in fact – authentic. Yahoo’s CEO Scott Thompson was caught for embellishing his college degree despite a legal document that states CEOs must personally swear are truthful. (Louis Peitzman, 2010) His error in judgment caused him his reputation and money.

So if you have not gotten your online professional profile, start now! It’s never too late. Most importantly, always make sure that if you use the Internet to source for clients, make sure to take care of what you put online! (Timothy Lorang, 2011)

Joey Yee (419 Word)

References

If you are interested to know how to use twitter effectively for developing an authentic online professional profile, check out this link I found from my research.
Listen to the podcast I found online where Social media expert, Ramon Pedrollo Bez (@ramonbez) – social media marketing manager for BraveNewTalent – tells us why he thinks Twitter is a powerful tool for job seeking. (By creating an digital CV)

Topic 2 – Reflection

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Upon reflection, I was introduced to many different approaches while reading my peer’s discussions on the topic. Some peers, like myself believe that multiple identity brings no harm while some peers believes that multiple identity makes one look deceiving. For example, Crystal suggests that a single identity is important for morality and professionalism’s sake. On the other hand, Luna commented on my post saying that she thinks multiple identity does not necessarily make an employee look dishonest because they are just trying to be more private. I agree with Luna’s perspective here is why. For example, when we are sitting in an interview, be it for a job or a school application, we will dress up professionally and portray the best image we can. This is an example of one of the many multiple identities we have, but does this example show that we are frauds? I do not think so. In fact, I believe that we are showing our professionalism. It does not mean that we are being dishonest, but merely portraying one of our many multiple identities that make us who we are.

Another point learnt from Ryan’s post is about our own online branding and the online footprint that we leave behind. Ryan’s research indicated that Allan Lewman believes that automated system results in lack of anonymity. Thus, it is important that one does not share personal information on the internet. Once informations are shared online, it is not easy to remove it. Even if the post or photo is removed, there may be traces on the digital footprint lying somewhere!

Source: http://tpr.org/post/views-brews-whos-tracking-your-digital-footprint#stream/0

In conclusion, I still strongly believe that having multiple identities is not a bad thing and is definitely not dishonest, as shown as the example above. Lastly, I would like to thank Crystal and Luna for their insightful comments which has provided fuel for a constructive debate. 

Reference
Digital reputation. (n.d.). Retrieved November 4, 2015, from https://esafety.gov.au/esafety-information/esafety-issues/digital-reputation

Topic 2 – Discuss the arguments for and against having more than one online identity.

Posted in #topic1, mang2049 by

In the early 1990s, Internet users were shielded behind an electronic veil of anonymity, making it possible for them to adopt any person they pleased. However, in a world where technology is constantly evolving and relied on heavily, such luxury where identity could remain separated from real life is being stripped. Social networking services (SNS) have flooded the Internet, sharing personal information of a person that forms a single public identity while information posted on SNS about oneself affects others’ perceptions of their online identity.

Technopedia (2010) defined digital identify as

online or networked identity adopted or claimed in cyberspace by an individual, organization or electronic device.

It is through materials we share online such as photographs, search history or opinions that defines our online identity.

So why do people keep several online identities?

Many people have become highly conscious of balancing the freedom to be themselves online and the way professionals will perceive them. Thus, creating a pseudonym to separate business life from their personal life. Could you imagine what would happen if you were to complain on your public Facebook page?

Source : http://blog.dubizzle.com/uae/jobs/1913/6-tips-clean-social-media-act/

To emphasize the importance of separating business/personal life, check out the results of the survey done by Reppler (2011) in the infographic below.

The results suggest that is it important for users to manage their online identity or it may result it unemployment or anything else.

Moreover, multiple online identities may also be created for marketing purposes. For example, a famous vlogger Colleen Evans who created a popular egotistical Persona on YouTube called Miranda Sings.Source: https://www.tumblr.com/tagged/*colleen-ballinger

She has gained her popularity by marketing her other persona on youtube.

The gap between online and offline identity is closing, making it increasingly important for us to manage our identity.

The video suggest that we are exposing ourselves more on the internet, making identity deception easier. People are getting more stereotypical nowadays and they might have the impression that we are of a certain character although we are not, causing confusion and inaccurate judgments. In fact, the idea of a person having different personality on different online platform seems unusual. (Meghan Casserly, 2011) We will never really know a person or whether they are real until we meet them face-to-face. Moreover having multiple online identities weakens our online presence thus making us less visible and probably untrustworthy. (We may look like we are trying to hide something)

To conclude, everyone is capable of acting out multiple identities to suit the changing environment. Moreover, with advanced technology, user’s multiple identities may be found easily. Thus, be it single or multiple identities, we should take precaution to ensure that the correct information is posted on the correct platform to avoid any situations.

References

Feel free to comment below and i will reply to them as soon as possible! 🙂

Joey Yee
(Words: 422) (excluding sources)

Topic One – Reflection

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Firstly, I would like to thank Jue Yin and Luna for their constructive comments. I have read both of their blog post and they have given me deeper insights. I have also reached out to other classmate’s blog and can conclude that Digital “Visitor” and Digital “Resident” a better alternative distinction to that of digital “native”/ digital “immigrant” when classifying how people use the Internet.

We may think that teenagers are more tech savvy compared to adults or the older generations because we interact with people of the same age, who are mostly young teenagers. Moreover, we get upper hand in being tech savvy because we are reliant on it now, unlike our parents. Like what I commented on Luna’s blogpost,

age is just a number!

Pearlyn’s take on the topic states that digital visitor/resident categorizes users based on their ability. Which is a good way to segment Internet users. Businesses are very reliant on technology now and segmentation based on ability is good because organizations will know how to reach their target audience. If they want to promote their produce based on word of mouth or positive referral, they would target digital visitors.

I thought that this was an insightful topic and I even took the initiative research about this topic more in-depth I had the opportunity to source the Internet for more information and being able to read my classmates’ blogs was a bonus takeaway. I cannot wait for the next topic and hopefully it will be as interesting as this one! :p